Everything you rely on Outreach for: activity sync, marketing collaboration, multi-channel sequences. Plus AI that actually knows your business.
AI bolted onto a template system. Rules-based sequences with a generative layer on top. The model doesn't know your CRM, your ICP, or your history.
AI-native from the ground up. Four specialized agents: research, sequencing, personalization, and coaching. Each trained on your custom CRM data and deal history.
Bidirectional CRM sync with standard field mapping. Configuration is manual, and schema changes on either side can break mappings until someone notices and fixes them.
Dedicated integration engineering. Bidirectional sync that resolves conflicts automatically. Activity recorded even when reps work entirely outside the platform.
Limited shared sequence access. Marketing and sales operate in separate contexts with no unified view of what's resonating across both motions.
Marketing defines sequences that auto-send from sales outboxes. One pipeline view, shared signal, coordinated timing, without coordination overhead.
Enrichment requires a separate vendor contract. ZoomInfo, Clearbit, or similar tools sit outside the platform and require manual reconciliation.
100M+ contacts included at no additional cost. Bring your existing enrichment tools. All data surfaces in a single context layer the AI can reason over.
Platform license plus enrichment vendor plus data infrastructure. Three contracts, three renewal cycles, three support relationships.
One platform. Data included. Lower per-seat cost at scale. The full stack for enterprise GTM without the stack management.
Syncs emails, calls, and meetings to standard CRM objects. Covers activity that flows through Outreach and Gmail, but doesn't unify signals from Gong, LinkedIn, or other tools into one record.
Syncs to standard and custom CRM objects. Unifies activity from Gong, meetings, email, LinkedIn, and more — regardless of where it originates — into a single, complete activity timeline.
The Switch
The two things that make Outreach sticky, activity sync and marketing-sales collaboration, Athean handles natively, and handles better. Verkada replaced Outreach with Athean. The migration was straightforward: historical sequence data transfers, CRM mappings carry over, and reps are productive from day one. The conversation about switching cost is almost always shorter than people expect.
We replaced Outreach because we kept hiring around its gaps. Athean removed three tools from our stack and gave us the first complete picture of what's actually driving pipeline.
See the difference live
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